Freelance opportunity: County Durham Museums Learning Network – schools marketing project

£5,000

Details

County Durham Museums Learning Network, coordinated by Beamish Museum, is seeking to appoint a freelance consultant to work with the museums in the Network – both individually and collectively – to identify the most effective approaches to marketing our education offers to schools.

The outcome of the project will be a report setting out recommendations for each individual museum, plus recommendations for collaborative marketing activities the Network could undertake as a whole, and an action plan. The role will involve undertaking research, through a series of individual meetings with each museum, exploring what works well, what the challenges are, and the opportunities that exist for working together. It will also involve consultation with a cross section of teachers and other educational and cultural professionals who have an interest and expertise
in this field. The consultant will be required to lead meeting(s) with museum learning and marketing colleagues to present findings, agree next steps and develop action plans.

We are seeking to work with an individual who has a comprehensive and demonstrable understanding of both the schools and education environment, and the cultural sector. A creative thinker and problem solver, you will have knowledge and expertise of strategic and tactical marketing and communications, outstanding people skills, and previous experience of delivering similar contracts.

Your submission – how to express an interest, and any queries

A document responding to the brief is required and should include the following (no more than four sides of A4):

  • Outline your suitability for the role.
  • How you plan to approach the requirements of the contract.
  • Fee – including breakdown of costs.
  • Two referees – people/ organisations you have delivered similar contracts for.
  • A timetable for the project, including milestones and key dates, which takes account of the time needed to involve and consult staff on draft ideas.

Closing date for receipt of completed applications is 12 noon, Friday 12th February 2016.

Closes

Friday 12th February 2016

Return completed application forms to:

Resources

Brief for marketing consultant